Social Media & Digital Intern - Curricular internship

THE ROLE

Alanui is looking for a passionate, digitally-savvy and highly organized Social Media & Digital Intern to join our Marketing Team. This role offers a unique opportunity to work inside a dynamic luxury fashion brand and contribute to its digital storytelling. As a Social Media & Digital Intern, you will support the team in executing and developing the brand’s organic social media strategy, overseeing daily activities across Instagram and LinkedIn, and assisting with daily maintenance and content checks of the Alanui website. You will work closely with the Marketing Team, as well as the creative, e-commerce, and PR departments, to ensure consistent brand communication across all digital touchpoints.

WHAT YOU’LL DO

• Social Media Strategy: support the creation and execution of the brand’s organic content strategy, with a primary focus on Instagram. Assist in planning content calendars, sourcing creative assets, writing captions, and analyzing performance metrics.
• LinkedIn Growth & Management: help manage Alanui’s LinkedIn page, contributing to the growth of the channel by curating relevant B2B content, identifying new storytelling angles, and optimizing page visibility.
• Website Daily Support: perform daily checks on the Alanui website to ensure content accuracy and consistency (copy, images, product display, navigation, etc). Coordinate with internal teams to flag and resolve issues efficiently.
• Graphic Design Support: assist with the creation of visual content (social media assets, newsletters, presentations, website visuals, etc.) using the Adobe Creative Suite, particularly Photoshop, Illustrator, and InDesign, ensuring all visuals are aligned with the brand’s identity.
• Cross-Functional Collaboration: collaborate with departments such as design, PR, and e-commerce to align on launches, initiatives, and campaigns.
• Trend Monitoring & Benchmarking: stay up to date with social and digital trends, providing input on potential new features, formats, that could enhance Alanui’s digital presence.

WHO YOU ARE

• A graduate in Graphic Design, Marketing, Fashion Communication, Digital Media, or similar fields.
• Deep interest in the fashion and luxury industry with a strong eye for aesthetics and visual storytelling.
• Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign) with the ability to create compelling visual assets.
• Familiar with Instagram, LinkedIn, and digital platforms from a brand perspective.
• Organized, proactive, and detail-oriented with strong communication skills.
• Fluent in English.

LOCATION

Milan, Italy (on-site, full-time internship)