Descrizione dell'offerta
Job Description
Senior Marketing Specialist – Companion Animals
About the Role The Animal Health Italy Marketing team is seeking a Senior Marketing Specialist – Companion Animals to support the development and execution of marketing strategies that create value for customers and strengthen the positioning of our companion animal portfolio in the Italian market.
Responsibilities
Developing and leading the marketing plan for the Companion Animals product portfolio, with responsibility for product strategy and its translation into appropriate tactical initiatives to achieve business objectives, as well as developing promotional initiatives and tools.
Analyzing market trends, customer needs, and competitor activities, including field visits alongside the sales team to ensure strategies are aligned with customer expectations.
Collaborating with Sales and Technical teams to define, organize and deliver value-added services and initiatives for customers and Key Accounts.
Interpreting and managing sell‑in and sell‑out data to support strategic decision‑making and business growth.
Working closely with the dedicated team to define and execute effective digital marketing strategies aimed at enhancing product value and brand reputation.
Partnering with Global Headquarters to ensure alignment between local and global marketing strategies.
Preparing marketing presentations, promotional materials and supporting sales force training activities in collaboration with the broader marketing team.
Contributing to the successful launch of new products and initiatives within the Companion Animals portfolio.
Responsible for demand forecasting (production forecast) and the periodic review and management of budgets.
Responsible for monitoring, controlling, and optimizing the expense budget to ensure alignment with financial objectives.
Your profile The ideal candidate will have:
3–5 years of experience in marketing, communications, customer value management or related roles, preferably within the Animal Health sector.
A degree in Life Sciences, Veterinary Sciences, Marketing, Business Administration or a related field.
A strong interest in technology, innovation and digital transformation.
Excellent analytical skills and the ability to translate data into actionable insights.
Strong project management, communication and stakeholder engagement skills.
Fluency in Italian and English, both written and spoken.
Passion for the companion animal sector and a customer‑focused mindset.
Salary and Benefits Salary range for this position is €49,900 – €84,800. The role is part of national collective labor agreement NCLA Quadro A3. Employees may also be eligible for annual bonus and long‑term incentives or other benefits.
Additional Information Reference ID: R406621. Job posting end date: 07/24/2026.
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About the Role The Animal Health Italy Marketing team is seeking a Senior Marketing Specialist – Companion Animals to support the development and execution of marketing strategies that create value for customers and strengthen the positioning of our companion animal portfolio in the Italian market.
Responsibilities
Developing and leading the marketing plan for the Companion Animals product portfolio, with responsibility for product strategy and its translation into appropriate tactical initiatives to achieve business objectives, as well as developing promotional initiatives and tools.
Analyzing market trends, customer needs, and competitor activities, including field visits alongside the sales team to ensure strategies are aligned with customer expectations.
Collaborating with Sales and Technical teams to define, organize and deliver value-added services and initiatives for customers and Key Accounts.
Interpreting and managing sell‑in and sell‑out data to support strategic decision‑making and business growth.
Working closely with the dedicated team to define and execute effective digital marketing strategies aimed at enhancing product value and brand reputation.
Partnering with Global Headquarters to ensure alignment between local and global marketing strategies.
Preparing marketing presentations, promotional materials and supporting sales force training activities in collaboration with the broader marketing team.
Contributing to the successful launch of new products and initiatives within the Companion Animals portfolio.
Responsible for demand forecasting (production forecast) and the periodic review and management of budgets.
Responsible for monitoring, controlling, and optimizing the expense budget to ensure alignment with financial objectives.
Your profile The ideal candidate will have:
3–5 years of experience in marketing, communications, customer value management or related roles, preferably within the Animal Health sector.
A degree in Life Sciences, Veterinary Sciences, Marketing, Business Administration or a related field.
A strong interest in technology, innovation and digital transformation.
Excellent analytical skills and the ability to translate data into actionable insights.
Strong project management, communication and stakeholder engagement skills.
Fluency in Italian and English, both written and spoken.
Passion for the companion animal sector and a customer‑focused mindset.
Salary and Benefits Salary range for this position is €49,900 – €84,800. The role is part of national collective labor agreement NCLA Quadro A3. Employees may also be eligible for annual bonus and long‑term incentives or other benefits.
Additional Information Reference ID: R406621. Job posting end date: 07/24/2026.
#J-18808-Ljbffr
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