Senior Marketing Manager

???? Senior Manager – Washing & Disinfection (EMEA)

Were currently exclusively partnering with a global medical technology organisation to appoint a Senior Manager responsible for driving the commercial and marketing strategy of its Washing & Disinfection portfolio across EMEA .

This is a highly visible regional leadership opportunity, working closely with global product management, sales, and clinical stakeholders to shape strategy, launch new products, and accelerate growth across multiple international markets.

Key Responsibilities

• Develop and execute the regional go-to-market strategy across the Washing & Disinfection portfolio.
• Drive market analysis, customer segmentation, competitive intelligence, and commercial positioning.
• Build relationships with Key Opinion Leaders (KOLs), clinical experts, and industry associations.
• Partner with global teams to influence portfolio strategy, product lifecycle management, and innovation.
• Lead regional product launches, creating compelling messaging, sales tools, and marketing campaigns.
• Develop engaging multi-channel marketing content aligned with commercial objectives.
• Create customer and sales training materials that communicate product benefits and clinical value.
• Monitor market performance and campaign effectiveness, using data to optimise future initiatives.
• Influence cross-functional teams across marketing, sales, product management, and regional leadership.

What We're Looking For

• 10+ years' experience in marketing, including significant experience within Washing & Disinfection , infection prevention , medical devices , or a related healthcare field.
• Proven success leading regional marketing strategies across EMEA.
• Experience working within complex international matrix organisations.
• Strong commercial acumen with excellent analytical and strategic thinking skills.
• Ability to manage product launches, budgets, and cross-functional projects.
• Experience producing marketing content, sales enablement materials, and customer education programmes.
• Excellent communication and stakeholder management skills.
• Bachelor's degree required; Master's degree advantageous.
• Fluent English is essential, with additional European languages viewed favourably.
• Willingness to travel across EMEA (approximately 30%).

Ideal backgrounds include:

• Infection Prevention & Control (IPC)
• Endoscopy Reprocessing
• Sterilization & High-Level Disinfection
• Medical Devices
• Healthcare Marketing
• Product Management
• Strategic Marketing
• Commercial Excellence

Location: EMEA (flexible)

If this sounds like the next step in your career—or you know someone who would be a great fit—I'd be happy to have a confidential conversation. Feel free to message me directly.