Senior Digital Consultant

Job TitleSenior Digital ConsultantOverviewAs a Senior Digital Consultant at dentsu, you will drive client success by developing and managing impactful digital performance strategies across multiple channels.Key ResponsibilitiesPlan, execute, and optimize digital performance campaigns across search (Google Ads, Search Ads, Bing), social (Meta, TikTok, LinkedIn), and display platforms.Handle campaign processes end‑to‑end, including strategy development, media planning, ad setup, daily optimization, and performance reporting.Develop and manage impactful digital performance strategies to drive client success.Monitor and optimize campaign performance to ensure measurable results.Work with cross‑functional teams to align digital initiatives with client goals.Build and maintain strong client relationships through strategic guidance and performance insights.Work across the team and contribute expertise, fostering a culture of excellence and continuous improvement.Stay up to date with digital marketing trends and tools to ensure innovative and effective solutions.RequirementsBachelor or Master’s Degree in Communication or similar fields, or equivalent practical experience.3–4 years of experience in digital performance campaign management.Proficiency in search and social platforms (Google Ads, Search Ads, Bing, Meta, TikTok, LinkedIn) and display performance vendors.Solid knowledge of digital performance platforms and analytics tools (DV360, Google Analytics).Knowledge of tracking and campaign management platforms (Analytics, Campaign Manager).Proven experience in digital marketing, with a focus on performance strategy and campaign management.Strong analytical skills and ability to translate data into actionable insights.Excellent communication and client‑facing skills.Leadership capabilities and experience in managing or mentoring teams.Demonstrated ability to take ownership of campaign performance, identify improvement opportunities, and implement changes that drive measurable results.Fluency in English; additional languages are a plus.Compensation and Working ArrangementPay Range: €32,000 – €40,000 (CCNL Commercio – 2nd level / 1st level)Location: MilanContract Type: Permanent, Full‑timeWork arrangement: HybridEqual OpportunityDentsu is proud to be different and is committed to providing equal opportunities regardless of race, gender, sexual orientation, age, or disability. We encourage and support employees to bring their full selves to work and create something amazing. #J-18808-Ljbffr