Descrizione dell'offerta
The Oberalp Group is a management driven family business - a house of brands that creates high quality technical mountaineering products. We have 6 own brands Salewa, Dynafit, Pomoca, Wild Country, Evolv and LaMunt. As an exclusive partner of other brands in the sports sector we offer our entire know how in communication, sales and image building.
We are a team of more than 1000 employees in 11 countries worldwide – a group of adventurers and dreamers, mountaineers, looking for their next peak.
At Salewa we are looking for a Product Manager Apparel who works closely with the Sr Product Manager to translate the brand strategy into a clear and competitive seasonal collection framework.
This role ensures the development of apparel and accessories product lines, in alignment with market needs, brand positioning, and business objectives.
Working cross-functionally, the Product Manager delivers high-quality, performance-driven products on time and at the right price, leveraging consumer insights and market trends.
Tasks and Responsibilities
- Contribute to developing the seasonal product line plan and category matrix in line with the brand’s strategic direction
- Contribute to defining and delivering detailed product briefs (features, design, functionality, target costs, and quality standards) to guide Design and Product Development teams
- Support the translation of the brand’s financial objectives into a concrete category business plan, including product concepts, price positioning, and sales potential
- Collect and analyze market, sales, and consumer feedback to support line planning and continuous product improvement
- Analyze competitors, pricing strategies, and market trends to identify opportunities and support future product direction
- Work closely with Design and Development teams throughout the product creation process, ensuring alignment with product briefs and key milestones
- Collaborate with Marketing to define product storytelling and support communication with relevant product insights and technical information
- Present product concepts and features during sales meetings and internal training to ensure strong product knowledge across teams
- Monitor product costs and margins to support category profitability and business targets
- Support product lifecycle management, driving continuous improvement based on performance analysis (sell-in and sell-out)
Profile
- Degree in Economics, Marketing, Communication, Industrial/Product Design or comparable education
- 5+ years of experience in a Product Management role preferably within the sporting goods or outdoor industry
- Strong understanding of the product creation process and product lifecycle
- Financial acumen with understanding of sales performance, margins, and merchandising dynamics
- Analytical skills with the ability to interpret sell-through data and product performance
- Excellent communication and cross-functional collaboration skills
- Planning and organizational skills
- Very good English skills; Italian or German is a plus
- Availability to travel internationally
- Passion for mountain and outdoor sports
Workplace
Bolzano or Montebelluna, IT
If you are interested to work in a challenging, international and dynamic environment then apply now!
#J-18808-LjbffrApprofondimento sul ruolo
Questa posizione di Product Manager Apparel rappresenta un'opportunità strategica per contribuire allo sviluppo di collezioni stagionali ad alte prestazioni. Il ruolo prevede una stretta collaborazione con il senior management per trasformare la brand strategy in una proposta di prodotto competitiva e market-oriented.
Il ruolo
Il Product Manager Apparel sviluppa linee di prodotti per abbigliamento e accessori in perfetto allineamento con le esigenze di mercato, il posizionamento del brand e gli obiettivi di business. Lavorando in modo trasversale, il candidato garantisce la consegna di prodotti performance-driven entro i tempi previsti e ai prezzi corretti, sfruttando insights consumer e trend di mercato. Le responsabilità includono la definizione della product line plan stagionale, la category matrix strategica, e la collaborazione con team multidisciplinari per ottimizzare qualità, tempistiche e competitività.
Competenze valorizzate
- Product management e sviluppo linee prodotto
- Conoscenza del mercato e consumer insights
- Gestione progetti e timeline
- Comunicazione cross-funzionale
- Brand positioning e strategia di mercato
Il mercato del lavoro a Montebelluna
Montebelluna è uno dei principali hub europei per l'industria dello sport e dell'outdoor, con una consolidata tradizione nella produzione di articoli tecnici e attrezzature per montagna. La zona ospita numerose aziende leader nel settore, creando un ecosistema dinamico di opportunità professionali per product manager e specialisti di brand management nel comparto abbigliamento e accessori tecnici.
Domande frequenti
- Quali sono le responsabilità principali di un Salewa Product Manager Apparel (M/F)?
- Sviluppare e gestire la linea stagionale di abbigliamento e accessori, definire la strategia di product, collaborare con team cross-funzionali e garantire l'allineamento con market needs e brand positioning.
- Quali requisiti sono fondamentali?
- Esperienza in product management, conoscenza approfondita del mercato dell'outdoor/tecnico, capacità di analisi consumer, eccellenti doti comunicative e skill di project management.