Sales Lead (Web3, FIs)

About the Company

Hercle is a fast‑growing fintech building institutional‑grade infrastructure that bridges fiat, stablecoins, and digital assets, enabling cross‑border transactions at scale and in real time. Serving over 200 clients globally, Hercle provides banks, brokers, payment service providers, and fintechs with seamless solutions for cross‑border payments, trading, and treasury management.

Working at Hercle

We’re a lean, ambitious team where everyone gets real responsibility from day one, with the freedom to move fast and the support to grow. You'll work at the intersection of global finance and digital assets, solving complex problems for some of the world's largest financial institutions.

Hercle is a flat, collaborative environment where ideas matter more than titles. People here are self‑starters who take initiative and help each other succeed.

If you're curious, driven, and excited to shape how money moves globally, we’d love to meet you.

About the Role

The Sales Lead for Financial Institutions, Intermediaries & Web3 will spearhead Hercle’s expansion across these strategic client segments. You will drive the rollout of our global sales strategy for both trade and transfer products, leading market penetration, client acquisition, and commercial growth. This role is central to accelerating revenue, increasing transaction volumes, and strengthening Hercle’s position as a trusted partner for institutional and Web3‑native clients. You will also lead a dedicated team, fostering high performance and ensuring strong cross‑functional alignment across the organization.

Key Responsibilities

• Strategic Leadership
  • Execute and refine Hercle’s global sales strategy for Financial Institutions, Intermediaries, and Web3 segments.
  • Identify growth opportunities and shape segment‑specific go‑to‑market approaches.
• Client Acquisition & Revenue Growth
  • Own the full sales lifecycle: pipeline development, lead qualification, conversion, and account growth.
  • Drive revenue expansion and volume generation across target segments.
• Relationship Management
  • Build and maintain strong, trust‑based relationships with banks, brokers, asset managers, OTC desks, crypto‑native firms, and payment providers.
  • Act as a strategic advisor to clients, translating needs into actionable commercial solutions.
• Team Management & Development
  • Lead, mentor, and grow a high‑performing, dedicated sales team.
  • Set and monitor KPIs across acquisition, activation, and retention.
• Cross‑Functional Collaboration
  • Partner with Product, Operations, Compliance, and Marketing to ensure seamless onboarding and delivery.
  • Provide structured market and client feedback to influence product evolution.
• Market Presence & Representation
  • Represent Hercle at industry events, conferences, and client meetings.
  • Position Hercle as a leading provider within the institutional and Web3 ecosystems.

Requirements

• 7+ years of experience in institutional sales, business development, or commercial leadership within fintech, digital assets, payments, or financial services.
• Proven success driving revenue, expanding client portfolios, and delivering against ambitious commercial targets.
• Strong understanding of institutional trading, digital asset infrastructure, settlement, and/or crypto‑native financial products.
• Experience working with Financial Institutions, including banks, brokers, asset managers, or intermediaries; familiarity with Web3‑native firms is a strong plus.
• Demonstrated ability to build and lead teams, with a track record of motivating sales talent and scaling performance.
• Excellent relationship‑building and negotiation skills, with the ability to engage senior decision‑makers and complex organizations.
• Data‑driven mindset, with the ability to analyze pipeline metrics, client behavior, and market trends to inform decisions.
• High adaptability and ownership, thriving in fast‑paced, high‑growth environments and comfortable operating with autonomy.

Why Joining Hercle?

• Competitive salary.
• Career and personal growth opportunities.
• Flexible working arrangements (remote/hybrid).
• Collaborative and forward‑thinking work environment.

By submitting this application, I confirm that all the information given by me in this application for employment and any additional documents attached hereto are true to the best of my knowledge and that I have not wilfully suppressed any material fact. I confirm I have disclosed if applicable any previous employment with Hercle. I accept that if any of the information given by me in this application is in any way false or incorrect, my application may be rejected, any offer of employment may be withdrawn or my employment with Hercle may be terminated summarily or I may be dismissed. By submitting this application, I agree that my personal data will be processed in accordance with Hercle's Candidate Privacy Notice.

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