Descrizione dell'offerta
Stellantis is a leading global mobility player guided by a clear mission: to provide freedom of movement for all through distinctive, appealing, affordable and sustainable mobility solutions.
Our Company's strength lies in the breadth of our iconic brand portfolio, the diversity and passion of our 300,000 people, and our deep roots in the communities in which we operate.
We are looking for a Regional Performance & Insights Lead
Lead the European Performance Hub.
Ensure standardized performance governance, deliver weekly executive-ready insights, and coordinate cross-functional actions across Brands, G10 Markets, Digital Operations, CRM/Lead Management, and Media Agency.
Act as the primary regional owner for full-funnel intelligence, enabling data-driven decision-making for Brand CEOs, Market MDs, and RMPE leadership.
Key Responsibilities
1. Full-Funnel Governance & Methodology
• Own and continuously evolve the full-funnel performance methodology across G10 markets and Business Units (ProOne, Spoticar, Corporate Brands).
• Define KPI logic, alert thresholds, funnel reading rules, and standard templates used across Region.
• Ensure consistent funnel interpretation across Markets KPIs (E. Sessions → Engagement → LFAs → Leads → Offers → Orders).
• Strong understanding of customer centricity, link of media expenses with orders
2. Weekly Funnel Alerts & Diagnosis (monthly, quarterly)
• Lead the creation and publication of Weekly Regional Alerts in both Brand and Market versions including RMPE leadership reporting
• Provide cross-functional diagnosis for all major performance movements:
o Media (spend, mix, traffic quality)
o Digital Experience (landing pages, offer visibility, UX issues)
o ead Conversion (LFAs → Leads → Offers → Orders)
• Prioritize critical cases and ensure fast action in Tier 1/2 markets.
3. Strategic Insights & Executive Communication
• Translate funnel signals into clear business recommendations for RMPE, Brands, and Markets.
• Present insights to:
o RMPE Leadership Team
o Brand CEOs & Business Unit Directors
o Market MDs & Sales Directors
• Deliver concise, high impact performance narratives that support strategic and operational decision making.
4. Regional Performance Governance Rhythm
• Lead the monthly and quarterly performance governance forums.
• Ensure Markets follow a harmonized performance governance and shared KPI definitions.
• Align Central, Market and Agency roles in the weekly Operating Governance.
5. Deep-Dive Prioritization & Issue Escalation
• Identify where Central Performance Hub must conduct in-depth analysis (Tier 1 or high-risk cases).
• Coordinate cross-functional root-cause investigations with Media, Creatives, Digital Ops, CRM, and Agencies.
6. Market Alignment & Capability Building
• Ensure full adoption of Regional standards across the Market funnel teams.
• Coach Market Performance Leads and Analysts on reading funnel signals, prioritization and action planning.
• Create and maintain consistent performance language across Region.
Leadership & Behavioral Skills
• Strong strategic thinking and ability to simplify complexity.
• Excellent storytelling and executive communication skills.
• Ability to influence without authority and align multiple senior stakeholders.
• Fast decision-making and prioritization under time pressure.
• Strong collaboration across Media, Digital, CRM, Brands, and Markets.
Performance & Insight Skills
• Ability to connect media, digital experience, and CRM/lead performance into one coherent narrative.
• Strong diagnosis capabilities to identify root causes across multiple levers.
• Exceptional synthesis skills—turn large datasets into actionable insights.
Technical Skills
• Power BI / Tableau / Looker (expert interpretation; ability to guide analysts).
• Understanding of digital media metrics (reach, CPM, CPC, CTR, CVR, mix quality).
• Knowledge of digital engagement KPIs (bounce, scroll depth, interaction, configurator usage).
• Familiarity with lead funnel metrics (LFA, Lead, Offer, Order).
• Strong Excel & PowerPoint skills for executive reporting.
• Basic SQL knowledge (nice to have, not mandatory).
Seniority Level
• Senior Manager / Head of Performance
• Expected to interact with:
o SVP and VP levels
o Brand CEOs
o Market Managing Directors
o Central Hub leads (Digital Ops, CRM, Media, Agencies)
Success Criteria (What Great Looks Like)
• Weekly Alerts become the single source of truth for performance decision making.
• Funnel issues diagnosed within 48 hours with clear action plans.
• Tier 1 markets show measurable improvements in funnel stability and consistency.
• RMPE, Brands and Markets adopt a unified performance governance approach.
• Market teams follow a consistent methodology with high alignment across G10.
• Senior leadership recognizes the Performance Hub as a strategic enabler for growth
At Stellantis, we assess candidates based on qualifications, merit and business needs. We welcome applications from people of all gender identities, age, ethnicity, nationality, religion, sexual orientation and disability.
Diverse teams, will allow us to better meet the evolving needs of our customers and care for our future.
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