Product Marketing Manager (M/F/D/X) - Italy
Descrizione dell'offerta
About us
MAXUS is the Light Commercial Vehicle Brand of SAIC Motor Italy, one of the fastest-growing Automotive company in the Italian landscape.
We are looking for a Product Marketing Manager who is organized, detail-oriented, and great with people. If you love challenges and think you’re a good fit, let’s get in touch!
MAIN TASKS / RESPONSIBILITIES
- Responsible for competitive analysis and Market scenario knowledge (competitors’ renewals, pricing evolution, Industry sales and mix)
- Responsible for Maxus product positioning in terms of price, specification and volume by trim, engine, option and channel mix over the product lifecycle to optimize model profitability
- Be the contact person and interface of HQ product planning / development / engineering, to support the best local market fit of Maxus Italy product line-up
- Lead the new product launch activity, ensuring all project milestones are established and all cross departmental workstreams are properly and timely delivered
- Ensure optimal run-out of existing models and run-in of new models (i.e. sell out incentives required for run-out stock)
- Contribute to set the volume and contribution margin targets of each Maxus model within the portfolio, as defined in the annual business plan
- Maximize profitability and volume of product line-up, by identifying key business opportunities for growth through product actions (i.e. how to react in case of feature shortage; how to leverage on a new feature opportunity; local special series or dedicated configuration)
- Communicate all product information to internal parties, external stakeholders and Dealers network
- Build comprehensive knowledge of existing and future environmental and legislative requirements which directly impact on products in portfolio and commercial policy / incentive scheme
- Lead the Commercial Training operations
MAIN SKILLS / CAPABILITIES / REQUIREMENTS
- At least 3-5 Years experience in a similar role
- LCV expertise and proficiency is a must
- excellent analytical and organizational skills
- good knowledge of English language (C proficiency level preferred)
- self-driven, sales-oriented, problem-solver, highly flexible
- clear understanding of business needs, to be translated into action fast
- Team working skills, proactiveness and creative attitude
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