Product Marketing & Growth Manager

Overview

Experteer Overview
As Product Marketing & Growth Manager, you will drive launches of new features and scale Satispay across markets to boost user adoption and engagement. You’ll lead B2B go-to-market plans, align cross-functional teams, and shape acquisition and retention programs. You’ll continuously improve campaigns using data-driven insights in a fast-paced environment. This is a chance to shape growth for a leading financial platform and have measurable impact across markets.

Responsibilities

• Lead the creation and execution of B2B product marketing plans for new feature launches, aligned with business goals and user needs.
• Coordinate with Product, CRM, RevOps, Performance, and Creative teams to define go-to-market strategies, positioning, and messaging.
• Plan and roll out acquisition channels for target audiences and coordinate retention campaigns with CRM to improve retention.
• Continuously evaluate program effectiveness and apply industry best practices for improvements.

Required Qualifications

• Strong product marketing experience in a dynamic environment; B2B product experience a plus.
• Excellent project management and organizational skills with ability to lead multi-team initiatives.
• Analytical and data-driven, using data to inform strategies and measure results.
• Adaptable and resilient in a fast-paced setting.
• Fluency in Italian and English.

Benefits

• Private health insurance
• Serenis mental health support
• Stock Option Plan
• Relocation support
• Unlimited PTO
• Hybrid working policy