Principal Product Marketing, Tablet

Overview

Job ID: | Amazon.com Services LLC

Amazon strives to be the world's most customer‑centric company, where customers can research and purchase anything they might want online or offline. The Amazon Device team designs and engineers high‑profile consumer electronics, including the best‑selling Kindle, Fire tablets, Fire TV, and Echo. Amazon devices are among the most popular consumer electronics devices on the market, with easy access to millions of movies, TV shows, magazines, newspapers, books, songs, apps, and games. It is just Day 1 for Amazon devices and we are looking for proven, customer‑centric product leaders to help continue to innovate and grow our device business.

The Principal Product Marketing Manager will drive strategic marketing vision and execution across the Amazon Tablet portfolio, leading cross‑organizational initiatives that shape product strategy and market positioning. This leader will own end‑to‑end go‑to‑market strategy for multiple product lines, influence product roadmaps through deep customer insights, and establish marketing best practices that scale across the broader Devices organization.

Key Responsibilities

• Define and own multi‑year marketing strategy for the Tablet portfolio, driving $XX+M revenue impact and influencing product roadmaps through market intelligence and customer insights
• Lead cross‑organizational go‑to‑market execution for multiple concurrent global product launches, partnering with VP and Director‑level stakeholders across Product, Sales, Finance, and Operations
• Establish marketing frameworks, measurement methodologies, and best practices that scale across the Devices organization
• Own comprehensive market segmentation strategy and voice‑of‑customer programs that inform org‑wide decisions
• Drive P&L‑level business metrics including revenue, market share, and customer acquisition, using data‑driven insights to influence multi‑million dollar investment priorities
• Lead international expansion strategy, including market entry plans, localization, and strategic partnerships across diverse geographies
• Mentor senior product marketers and build organizational capability through thought leadership and talent development

Basic Qualifications

• 9+ years of professional marketing experience (non‑internship)
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross‑functional marketing programs
• Experience driving direction and alignment with cross‑functional teams

Preferred Qualifications

• Experience creating GTM initiatives at scale
• Experience working cross‑functionally across marketing, product management, analytics, UX, and research

Equal Opportunity Employer

Amazon is an equal‑opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, please visit for more information.

Compensation & Benefits

Salary range: $170,000.00 – $230,000.00 USD annually (location: USA, WA, Seattle). The base salary range and additional compensation including sign‑on payments and restricted stock units (RSUs) are outlined. Amazon also offers comprehensive benefits including health insurance, 401(k) matching, paid time off, and parental leave. Learn more about our benefits at

Posting Date

Posted: March 28, 2026 (Updated about 4 hours ago)

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