Performance Marketing Senior Specialist

Ready to turn Data into Impact?

We’re on the hunt for a sharp and creative Performance Marketing Senior Specialist to supercharge our digital campaigns across paid media and email marketing. You’ll work hand-in-hand with our Commercial and Marketing teams to drive initiatives that fuel ticketing, e-commerce, memberships, fan engagement, and partner success. If you're passionate about performance, love diving into data, and thrive in fast-paced environments—this is your moment to shine ✨.

What You’ll Be Responsible For

• Plan, launch and optimise campaigns across Meta, Google and other paid channels
• Track campaign performance (ROAS, CPA, CTR, CVR) and share actionable insights
• Oversight and operational management of Direct Marketing campaigns through proprietary platforms, including channels such as email, SMS, push notifications and similar
• Development and management of the CDP, with the aim of better knowledge of the fan behaviours and plan a coherent marketing plan
• Collaborate with internal teams and external partners (e.g. media agencies, sponsorship teams, platforms)
• Ensure consistency in fan targeting across paid and owned channels
• Support budget planning and media investment optimisation

What Are We Searching For

Qualifications

• Bachelor’s degree in Marketing, Digital Media Communication, Management Engineering, or a related field
• 4 years of experience in performance marketing, CRM or digital campaign execution

️ Technical Skills

• Fluency in English is mandatory
• Hands-on knowledge of Meta Ads, Google Ads and similar platforms
• Hands-on knowledge of marketing automation platforms, advanced CDP and similar platforms
• Familiarity with reporting dashboards
• Ability to interpret data and performance metrics to optimize digital campaigns

Soft Skills

• Analytical Thinking
• Results Orientation
• Focused on achieving measurable outcomes, especially in revenue generation and campaign performance
• Skilled in working with different teams to align on goals and execute joint initiatives.
• Effective Communication
• Clear and concise in sharing insights, strategies, and campaign results across teams
• Time and Priority Management
• Capable of handling multiple campaigns and deadlines efficiently

Collaboration & Stakeholder Engagement

• Internal : Work closely with teams across Commercial, Marketing, ICT, Legal and others to ensure alignment and execution excellence
• External : Coordinate with consultant firms to support strategic initiatives and campaign delivery

In Juventus We’re committed to building a diverse and inclusive environment. If you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. Passion and perspective matter.