MEDIA STRATEGIST – Grow into Retail Media

Overview In this hands-on role, you will drive European retail media campaigns for a global advertiser, acting as the engine behind wining the digital shelf and ROI. You’ll bridge performance marketing with commercial sales, collaborating with top retailers to craft tailored plans and optimize spend. You’ll learn Retail Media in depth, shaping the roadmap with the Head of Paid Media and influencing digital transformation. This is a data-driven, cross-functional position with measurable impact.

Retribuzione / Benefits

Wellbeing initiatives

Flexible work hours

Remote work options

Health insurance

Company restaurant

Discounts and partnerships

Responsabilità

End-to-end management of retail media campaigns across major European retailers (Sponsored Products, Display, Video)

Develop and execute bespoke media plans for retailers such as MediaMarkt, Currys, Argos, Unieuro

Budget management to hit ROAS and market share targets

Daily performance monitoring and A/B testing of bids, keywords, and creatives

Translate data into actionable insights; provide weekly/monthly performance deep-dives and summaries

Serve as technical point of contact for local trade marketing teams and external retail media networks/aggregators

Requisiti fondamentali

4+ years of experience in Paid Media campaigns

Strong analytical mindset

Advanced knowledge of Excel/Google Sheets, Looker

Full professional fluency in English (other languages a plus)

Proven track record of managing high-budget campaigns

Stakeholder collaboration

Analytical thinking

Proactivity and learning mindset

Excel/Google Sheets

Looker

Experience with retail media platforms (Sponsored Products, Display, Video)

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