Media & Communication Specialist - Helmets

Alpinestars is a global leader in performance, protection, and lifestyle apparel, rooted in motorsports and action sports. While our products are trusted by world-class athletes in MotoGP, Formula One, and motocross, we also design and deliver high-quality gear and apparel for a broad range of customers—from professional riders to everyday enthusiasts.

Driven by innovation, engineering excellence, and a deep understanding of performance and design, we continuously push the boundaries of product development.

Driven by a relentless pursuit of performance, protection, and innovation, Alpinestars is a global leader and premium brand in advanced rider equipment. From world‑championship motocross tracks to the most extreme enduro terrain, we develop technical solutions for riders who compete, train, and push beyond limits every day.

Role Mission

As Media & Communication Specialist – Helmets , you will be responsible for shaping and amplifying the global narrative of Alpinestars helmets.

You will translate complex safety technology, athlete performance, and engineering excellence into clear, engaging, and credible communication — connecting Alpinestars with media, athletes, ambassadors, and the riding community.

Key Responsibilities:

• Own and develop the communication strategy for Alpinestars Helmets collections across all riding categories
• Translate helmet technology, safety standards, testing processes, and innovation into compelling, easy‑to‑understand storytelling
• Ensure consistency, accuracy, and credibility of messaging aligned with Alpinestars’ premium positioning
• Manage helmet‑specific press activities, including product launches, press releases, and media kits
• Coordinate helmet testing, reviews, and technical briefings with journalists and key opinion leaders
• Act as a key communication contact for test riders, racing teams, and ambassadors
• Support athlete‑led storytelling, race visibility, and product endorsements while ensuring brand and safety alignment.
• Collect real‑world rider feedback to strengthen communication and product narratives.

Requirements:

• Solid background in media, communications, ideally within helmets, protective equipment, motorsports, or premium technical products
• Strong media network and experience working with technical, product‑focused storytelling
• Ability to communicate complex engineering and safety topics with clarity and authority
• Strong interest in helmet technology, safety innovation, and rider protection
• Detail‑oriented, precise, and credible communicator
• Comfortable working with engineers, athletes, and media at the highest level
• Confident representing a premium, safety‑driven global brand
• Proficiency in English is mandatory (C1), a second language is a plus
• Willingness to travel for race events, product testing, and media activities.

Location: Asolo - on site job