Marketing Head

Responsibilities

Plan and execute digital marketing, including SEO / SEM, marketing database, email, social media and display advertising campaigns.

Lead and manage key product marketing launch projects at country level.

Responsible for marketing budget management, incl. budget tracking and review. Monitor the design, performance and maintain of social media presence.

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Identify trends and insights, and optimize spend and performance based on the insights.

Brainstorm new and creative growth strategies.

Prepare detailed promotional presentations.

Help with the planning and hosting of marketing events.

Work closely with marketing team from WEU regional level and ensure overall strategy alignment and implementation.

Other related responsibilities in Marketing team.

Requirements

Previous working experience in Marketing, project management or Telecommunications industry is preferred.

Flexible and dynamic, can work adapt the fast-paced electronic consumer environment. Open minded and hands-on attitude.

Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and / or display advertising campaigns.

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.

Up-to-date with the latest trends and best practices in online marketing and measurement.