Marketing Growth Manager

Pillar is an Italian startup founded on February 13, 2025. In less than a year we have grown to 30 people and raised a €3.2 million round to revolutionize the construction industry.

Our goal is to become thedigital backbone of constructionfor the Italian building sector and, in the long run, to manage1 in 3 construction sites across Europe.

We are looking for aGrowth Managerto build and coordinate our end-to-end marketing engine.

€60,000 gross annual salary + ESOP + €1,000 fringe benefits + €1,000 welfare allowance + €8 meal vouchers per day.

Who We Are (and Why We Exist)

The Italian construction industry is the backbone of the country's economy, involving nearly 5 million people — yet it is still managed with outdated tools. Job sites that invoice but don't collect, spreadsheets everywhere, decisions made by gut feeling, and margins that surface too late.

Pillar was built to solve this problem at its root.

We have built an all-in-one platform that allows construction companies to oversee every job site, monitor profitability in real time, generate instant estimates, and automatically reconcile invoices with bank transactions. We are not testing an idea: we are building the digital infrastructure of construction.

Our mission is to rebuild its foundations.

Our ambition is to manage 1 in 3 construction sites in Europe.

Why We Are Looking for This Profile

So far we have grown by combining performance marketing, sales, and a strong product. Now we want to build out a complete marketing function — one capable of generating pipeline at scale and establishing a recognizable brand in the sector.

We are looking for someone with strategic vision and operational capability, who knows how to coordinate, measure, and build.

This is not a pure execution role.

It is an ownership role.

What You'll Do

You will have full responsibility over the marketing function.

You will oversee and lead performance marketing (our primary channel), content (Meta, TikTok, YouTube), brand, SEO and website — coordinating internal resources or agencies as needed. You will work across budget, funnel, CAC, and conversion rate, ensuring alignment between short-term growth and long-term positioning. You will also have the opportunity to develop offline initiatives and industry events.

The goal is to build the marketing engine that will sustain our growth for years to come.

Who We're Looking For

We are looking for someone with hands-on experience in B2B marketing, ideally in a startup or scaleup environment.

This is you if:

• You have independently managed performance budgets.
• You think in numbers (CAC, conversion rate, ROI).
• You know how to coordinate creatives, agencies, and internal resources.
• You have brand sensibility as well as a performance mindset.
• You enjoy having ownership and making decisions.
• You see yourself as a builder and want to build a marketing function from scratch.

We are not just looking for a manager.

We are looking for someone who wants to build.

How We Work at Pillar

At Pillar, we all row in the same direction. We believe in genuine empowerment: clear goals, high autonomy, real accountability. We work directly and fast, without unnecessary bureaucracy, measuring results and giving honest feedback.

If you are looking for a corporate environment with already-defined processes, this is probably not for you. If you want to build a marketing function with real business impact, it is.

What We Offer

• €60,000 gross annual salary
• ESOP (stock option plan)
• €1,000 in welfare allowance
• Strategic ownership of a key function
• Meritocratic growth: impact = advancement
• Offsite every 6 months
• An ambitious team that wants to build something great

Selection Process

• Introductory call
• Strategic interview
• Business case on Pillar's marketing strategy
• Final meeting with the founders

If you only want to manage campaigns, this is probably not the right role.

If you want to build the marketing engine that will take Pillar to become the standard in Italian construction, apply.