Marketing & Communications Manager

Experteer Overview

As Marketing & Communications Manager for Mandarin Oriental Cristallo, Cortina, you will shape the resort's launch and ongoing storytelling as a premier luxury alpine destination. You will lead integrated marketing, PR, partnerships and CSR, ensuring alignment with Mandarin Oriental standards. This pre-opening role focuses on raising awareness, coordinating high-profile events and media activity to drive long-term commercial success. You will work closely with cross‑functional teams to deliver a compelling market launch and sustained brand presence.

Retribuzione / Benefits

• Develop and implement pre-opening marketing and communications strategy in line with MO Corporate
• Create and execute launch campaigns across domestic and international markets
• Produce marketing and PR collateral (press kits, fact sheets, bios, presentations, brand messaging)
• Build relationships with media, luxury publications, tourism boards, influencers and partners
• Coordinate pre-opening media visits, influencer stays, familiarisation trips and events
• Collaborate with Sales, Revenue, Operations and Corporate teams for a cohesive market launch
• Plan and execute opening events and high-profile promotional activities
• Oversee integrated marketing and communications strategies aligned with brand standards
• Manage PR activities, media engagement and external communications
• Develop compelling content (press releases, newsletters, speeches, presentations, promos)
• Ensure consistent brand positioning and voice across channels
• Partner with Digital Marketing on website content, email, CRM and social campaigns
• Monitor campaign performance and provide strategic recommendations
• Maintain strong relationships with journalists, influencers, authorities and luxury brand partners
• Coordinate media inquiries, interviews, visits, photography and video production
• Manage PR agencies and crisis communications when needed
• Develop CSR initiatives aligned with MO sustainability commitments
• Build partnerships with local organisations and stakeholders
• Plan and evaluate marketing events, activations and VIP experiences
• Manage budgets, logistics, suppliers and timelines for events
• Ensure compliance with MO brand guidelines across all activities
• Collaborate with Commercial, Operations, Revenue, Spa, F&B and Corporate teams
• Develop strategic partnerships to enhance brand visibility
• Manage external agencies and suppliers for quality and cost efficiency

Responsabilità

• Bachelor's degree in Marketing, Communications, Hospitality Management or related field
• Minimum 5 years in Marketing & Communications within luxury hospitality or premium brands
• Pre-opening experience highly desirable
• Proven integrated marketing, PR, partnerships and brand communications expertise
• Strong knowledge of luxury hospitality marketing trends and guest engagement
• Excellent copywriting, storytelling and presentation skills
• Experience managing media relations, events, influencer collaborations and partnerships
• Strong commercial acumen with ability to analyze campaign performance
• Excellent project management, organizational and leadership skills
• Creative, proactive and detail-oriented
• Strong interpersonal and stakeholder management skills
• Fluency in English and Italian; other languages advantageous

Requisiti fondamentali

• learning & development programmes
• MOstay for staff
• health & wellbeing initiatives
• Colleague Comfort benefits
• duty meals and staff accommodations
• competitive salary and benefits