Marketing Automatisation & CRM Manager
Descrizione dell'offerta
Milan, Italy (Hybrid + international travel ~40%)
Start date: January 2026
Company laptop & mobile phone provided
Full-time | Hybrid | High-impact commercial role
About Allotex
Allotex is redefining presbyopia treatment through innovative, next-generation biologic corneal inlays. Following successful clinical adoption across Europe, we are now entering a scale-up phase — transitioning from early market onboarding to systematic activation and repeat procedure growth.
We are hiring a Marketing Automatisation & CRM Manager to build and operate the digital infrastructure that powers this growth.
Role Overview
You will own Allotex’s digital commercial infrastructure — CRM, website, social media, funnel automation, and clinic-level activation assets — ensuring that every strategic partner clinic launches and scales patient acquisition with excellence and consistency.
You will be the operational architect behind our commercial scale-up — not briefing agencies, but building and deploying the system yourself.
Key Responsibilities
Commercial Enablement & Activation
- Equip sales & key account teams with digital assets, presentation toolkits and activation materials
- Build and maintain a scalable Digital Excellence Playbook across markets
- Ensure premium, compliant implementation in collaboration with commercial, clinical & operations teams
Partner Programme Execution
- Translate high-level partnership agreements into clinic-level digital activation plans
- Deploy tailored funnels, landing pages, in-clinic comms, educational content
- Work on-site when needed to ensure flawless execution and alignment
Digital Infrastructure Leadership
- Own and evolve Allotex’s full digital infrastructure: CRM, marketing automation, reporting stack, website, and social media
- Build scalable frameworks for patient funnel automation & segmentation
- Ensure full data visibility, tracking, and commercial intelligence across markets
Ideal Candidate
- 5–10 years in digital commercial enablement / CRM / growth automation
- Experience in healthcare, medtech, or high-stakes B2B/B2B2C environments preferred
- Proven ability to design, implement, and operate digital systems (not just manage agencies)
- Strong aesthetic standards — able to produce premium client-facing assets & presentations
- Fluent in Italian and English (additional EU languages are a plus)
- Based in Milan — willing to travel internationally (~40%)
Ready to build the digital engine that directly accelerates real clinical adoption?
Apply now or reach out directly — and help shape how the world experiences the future of vision correction.