Klaviyo Expert

We're seeking a freelance Klaviyo Expert to execute sophisticated email marketing strategies for our clients: brands that demand precision, creativity, and results. You'll own the technical execution of automated flows and campaigns while maintaining direct client relationships. This role requires someone who thinks strategically about customer journeys, executes flawlessly on technical implementation, and communicates with clarity and confidence.

Responsabilità

• Design and implement advanced email automations and behavioral flows in Klaviyo.
• Create, test, and optimize campaign strategies that drive measurable outcomes.
• Build and maintain sophisticated audience segments based on behavioral and demographic data.
• Design and deploy high-converting forms, pop-ups, and sign-up experiences.
• Manage client relationships, translating business objectives into technical execution.
• Analyze performance data and provide strategic recommendations for continuous improvement.
• Ensure brand consistency across all email communications while maximizing conversion.
• Stay current with Klaviyo's latest features, updates, and advanced capabilities.
• Leverage the full platform ecosystem: SMS, integrations, advanced reporting, and predictive analytics.

Qualifiche

• Proven track record managing email marketing for e-commerce or DTC brands.
• Deep understanding of customer journey mapping and behavioral trigger logic.
• Strong analytical skills with the ability to interpret data and optimize for performance.
• Excellent client communication, you can ti explain technical concepts to non-technical stakeholders.
• Self-directed, organized, and capable of managing multiple client accounts simultaneously.
• Experience with A/B testing, deliverability optimization, and email design best practices.