(Junior) Brand Manager

Overview In this Brand Manager role, you will drive the Italian Eucerin category by translating brand strategies into local plans and launches. You'll work closely with cross-functional teams to ensure flawless execution across consumer touchpoints and activations. You'll identify growth opportunities in Face & Sun and shape local priorities with regional and global stakeholders. This is a hands-on, impact-focused position in a fast-paced environment with a strong emphasis on market execution and collaboration.

Retribuzione / Benefits

salary between 34,000 and 43,000 EUR

hybrid working model (2 days remote)

flexible working hours

free parking for multiple transport modes

store discounts on Beiersdorf products

participation bonus and health insurance

Responsabilità

Drive execution of category and brand plans for the Face & Sun portfolio in line with local and global strategy

Lead local deployment of product launches, relaunches and innovation projects coordinating stakeholders

Analyze brand, category and market performance and translate insights into actionable recommendations

Develop and execute local activation plans (promotions, events, PR, influencer collaborations, media support) tailored to the Italian market

Manage marketing budgets and contribute to forecasting, planning and performance tracking

Ensure excellence in POS materials, sales force tools and marketing assets to maximize visibility and engagement

Collaborate with local, regional, and global stakeholders and external agencies to deliver projects on time and within budget

Requisiti fondamentali

2-4 years of experience in Marketing

Experience in product launches, consumer activation and portfolio management

Experience in Personal Care, Skincare or Pharmacy channel is advantageous

Fluency in Italian and English

Proficiency in Microsoft Excel and PowerPoint

IQVIA or similar market data tools is a plus

Strong project management, organizational and stakeholder management skills

Analytical, creative, and consumer-centric thinking with a results-driven mindset

collaborative mindset

strong communication

stakeholder management

Microsoft Excel

PowerPoint

IQVIA or similar market data tools

#J-18808-Ljbffr