Hotel Marketing & Brand Lead — Social Media, PR & Campaigns

Reporting to Hotel GM, Tivoli PR and Brand Director, as a Marketing, Communication and Social Media Manager you will be in charge of the Marketing, PR and Social Media Plan for the hotel and the different outlets, with Central MKT & PR team supervision.

What will you do?

• In charge of doing the Marcom part presentations for Business Reviews.
• Develop and supervise the hotel MarCom budget, forecast and payments.
• Project Management and person of contact for the Design and PR agency;
• Develop stationary and different materials (including the commercial ones) for the hotel
• Brand Guardian, make sure he/she manages brand identity in all touch points.
• Content management and on-going auditing on online and offline platforms.
• Develop promotional campaigns and packages.
• Organize and oversee photo and video sessions;
• Copywriting and short translations (EN>IT/IT>EN);
• Support for the communication and organization of the hotel events
• Manage hotel's social media accounts: content creation and management (IT/EN), community management, selection of influencers for UGC and paid campaigns.
• Coordination of the hotel's PR plan: creation of press releases; support in organizing national and international press trips with personalized itineraries, hosting journalists and influencers, gifts.
• Seek out opportunities for sponsorship, partnerships (airlines, barters with events in the city, tourist office, local institutions...) and cross-promotions for the benefit of the hotel.

What we are looking for?

• Graduation and or Experience in Marketing and Communications
• Excellent capacity to plan, organize and manage priorities;
• Strategic thinking, in line with brand positioning and business objectives.
• Service oriented person
• Strong sense of aesthetics and creativity.
• Excellent communication skills, verbal and written, in Italian and English;
• Experience / knowledge of graphic design tools are valued;
• Prior experience in the Hospitality is mandatory and Tourism/Gastronomy/Luxury experience will be appreciated
• Italian mother tongue is mandatory plus high level of English

Why choose us?

At Minor Hotels Europe & Americas we are committed to shaping exciting careers worldwide and cross-cultural experiences. Our journey is fuelled by the passion and dedication of our incredible teams, who also enjoy inspiring and exclusive benefits such as:

• Worldwide experience – diversity of 150 different nationalities.
• Career development opportunities full of national and international challenges.
• Wide range of training programmes to enhance your skills.
• Wellbeing initiatives, including flexible working conditions.
• Team member recognition programmes, including Memorable Dates.
• Ability to make a difference through our sustainability programme and volunteering initiatives.
• Team member rates and promotions, offering discounted rates in our hotels around the world and exclusive benefits through our corporate loyalty programme.