Head of Strategy & Market Intelligence (m/f/d)

Role Overview
The Head of Strategy & Market Intelligence will play a pivotal role in shaping the long‑term direction of the company within the dynamic FMCG confectionery sector. This leader will drive strategic planning, competitive intelligence, and market insights to support executive decision‑making and accelerate business growth and value creation. Acting as a trusted advisor to the CEO and Executive Committee, the role combines analytical rigor, strategic vision, and strong business acumen to identify opportunities, anticipate market shifts, and guide the organization through complex strategic choices.

Key Responsibilities

• Lead the end‑to‑end strategic planning process and the company’s top‑down strategic plan, defining long‑term priorities, growth pathways and value‑creation levers.
• Partner with senior leadership to translate strategic objectives into actionable initiatives and measurable outcomes.
• Develop strategic frameworks and business cases to support investment decisions.
• Evaluate new business opportunities, including portfolio expansion and strategic partnerships.
• Build and oversee a strong market intelligence function, ensuring continuous monitoring of category trends, consumer behaviours and competitive dynamics.
• Deliver high‑quality insights, scenario analyses and forecasting models to inform strategic choices and anticipate market disruptions.
• Conduct market sizing exercises to support strategic planning and innovation processes.
• Collaborate closely with Marketing, Sales, Finance, R&D and Supply Chain to ensure consistent strategic alignment across the organization.
• Facilitate strategic workshops, executive discussions and alignment sessions.
• Present insights, recommendations and strategic narratives to the Executive Committee and Board with clarity and influence.
• Build, lead and mentor a high‑performing strategy and insights team.
• Foster a culture of analytical excellence, curiosity, and strategic thinking across the organization.

Your Profile

• Master’s degree in Business, Economics, Engineering, or related field.
• 6‑7 years in top‑tier strategic consulting (Manager/Senior Manager level) with strong FMCG exposure, or 10+ years in the strategy team of a leading FMCG company.
• Solid understanding of FMCG dynamics; confectionery experience is a plus.
• Strong analytical and strategic thinking skills, with proven ability to build business cases and market models.
• Confident communicator able to influence senior stakeholders and simplify complex topics.
• Experience leading cross‑functional initiatives and guiding teams.
• Excellent communication and presentation skills.
• Excellent command of English; additional German and/or Italian skills are highly beneficial.

What We Offer

• An international company committed to responsibility for people and the environment.
• Training and development opportunities through the Loacker Academy.
• A structured onboarding program.
• Company cafeteria.

To us, Goodness means celebrating and embracing the unique diversity of every individual. We foster a respectful, inclusive and empowering environment where discrimination has no place. Our decisions account for long‑term environmental and social impacts, and we’re dedicated to building meaningful, lasting relationships. Ready to join us in choosing Goodness? Explore our career opportunities and join the Loacker team!

Contact Person Stefanie Prader, Talent Acquisition

What awaits you

• International and family owned company
• Professional and Personal development supported by a dedicated platform
• Job‑specific, structured and detailed onboarding phase
• Company restaurant with wholesome and healthy cuisine
• Flexible working hours and home office opportunity (if the job allows that)
• And a whole lot of crispy wafers…

Goodness is a choice

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