Head Of Marketing & Sales - Bu Pasta Sauces

Head Of Marketing & Sales - BU Pasta Sauces

The person will be based in our Headquarter in Parma.

Main responsibilities:

Market, Consumer & Category Strategy

• Analyse food consumption trends, consumer behaviours, competitor positioning, pricing and innovation landscapes
• Identify opportunities for new product launches and range extensions
• Define category growth objectives and marketing mix (product, price, promotion, placement) in alignment with international markets
• Build business cases and category P&L ownership, ensuring profitability and sustainable growth

Innovation & Product Development Leadership

• Lead the end-to-end NPD pipeline: concept → recipe → industrialisation → packaging → market rollout
• Coordinate with R&D, production and markets to develop and optimise products
• Manage innovation gate processes and ensure cross-functional readiness
• Oversee concept development, packaging, artwork, naming, claims and brand coherence across markets

Cross-Functional & Cross-Market Coordination

• Collaborate with Sales, Supply Chain, Finance, Planning and Procurement on forecasting, product availability and industrial investment needs
• Facilitate governance moments (GMT, QBR, NPD Boards)
• Coordinate agencies, trade marketing and communication teams
• Support markets and sales teams with category-selling strategies and commercial initiatives

Commercial Performance & Governance

• Monitor KPIs including volumes, profitability, market share, distribution and ROI of projects and promotions
• Contribute to pricing strategy and assortment architecture
• Analyse sell-in and sell-out performance to optimise category presence

What we are looking for:

Strategic & Leadership Capabilities

• Proven experience managing complex, multi-market innovation and portfolio strategies
• Strong ability to translate consumer insights into business strategy
• Solid commercial grounding with P&L accountability
• Ability to prioritise across multiple markets with different levels of maturity

Operational & Industrial Acumen

• Strong understanding of manufacturing, demand planning, procurement and quality dynamics
• Ability to make business decisions considering operational xdwybme and capacity constraints
• Experience managing complex packaging and multi-market artwork processes

Stakeholder & Communication Excellence

• Ability to operate effectively across Italy and international markets
• Strong stakeholder management and escalation handling skills
• Excellent communication, facilitation and agency management capabilities
• Proven ability to develop and coach team members and junior talent

What you will be needing:

• Strategic mindset combined with strong execution capabilities
• High adaptability and entrepreneurial attitude
• Strong relationship-building and influencing skills
• Structured leadership style suited for complex environments

Languages:

• English: Full professional fluency required
• Italian: Functional fluency required for operational and stakeholder collaboration
• Additional languages are considered a plus

We are an equal opportunity employer and welcome applications from all qualified individuals regardless of gender, age, ethnicity, nationality, religion, and other personal conditions