Head of Brand

Overview

We’re supporting a fast-growing, consumer-focused digital company in the search for a Head of Brand to lead and scale its brand function at a pivotal stage of growth.

This is a senior, hands-on role for someone who has not only defined brand strategy, but has also put it into the market — across campaigns, channels, teams, and geographies.

The Role

Reporting directly to the CMO, you will own the brand end-to-end, with responsibility for translating strategy into clear execution and measurable impact. You’ll act as the internal brand authority, partnering closely with Product, Creative, Data, Performance, and Leadership.

What You’ll Do

• Own and evolve the brand strategy, positioning, narrative, and tone of voice
• Lead brand activation and execution across ATL, digital, social, influencer, partnerships, and emerging channels
• Build and scale brand processes, raising the bar on quality, speed, and consistency
• Manage and develop a cross-functional creative ecosystem (in-house team + partners)
• Work closely with Data and Research to connect brand initiatives to business outcomes (not just vanity metrics)
• Own brand budgets and planning, including annual and campaign-level investment decisions
• Act as a true builder in a context that rewards ownership, pragmatism, and comfort with ambiguity

What We’re Looking For

• 5+ years of experience in senior brand roles, ideally in D2C, scale-up, or high-growth environments
• Proven track record of executing brand strategy, not just defining it
• Experience managing significant brand/media budgets and working across the full funnel (ATL to digital)
• Strong cross-functional leadership skills and comfort operating without heavy structure
• Ability to link brand work to measurable business impact (ROI, trade-offs, prioritisation)

Nice to Have

• Experience working with or scaling international brands
• Exposure to media planning/buying and agency management
• Interest in using automation, AI, and modern tools to improve creative and brand operations

Practicalities

• Level: Senior / Head of
• Compensation: Competitive, aligned to seniority and scope

If you’re interested, or would like to explore the opportunity confidentially, please apply via LinkedIn or reach out directly for an initial conversation.