Field Marketing Manager

IC Resources · Torino, Piemonte, Italia ·


Descrizione dell'offerta

My client, a global technology company that specialises in enterprise asset intelligence solutions, is seeking a Field Marketing Senior Manager of Growth Markets to play a pivotal role in shaping and executing sales-aligned Go-To-Market strategies across key Western Growth Markets, including the UK & Ireland, Nordics, France, Italy, and Iberia. This is a high-impact leadership position, acting as the primary marketing partner to the regional Sales Leadership Team and Area Sales Leader, with a clear focus on driving revenue growth and accelerating key opportunities. The successful candidate will lead a team of field marketing professionals, coordinating efforts across strategic customers, channel partners, and industry verticals to deliver measurable outcomes.


What you’ll do:

  • Own and execute the regional GTM strategy, ensuring marketing priorities align seamlessly with sales goals
  • Partner with Sales to build joint business plans that accelerate opportunities and revenue
  • Design and deliver country-specific campaigns and ABM programs for high-value accounts
  • Collaborate with strategic channel partners to run impactful, results-driven campaigns
  • Lead, inspire, and develop a high-performing Field Marketing team, managing budgets and cross-functional execution
  • Continuously analyse and optimise campaign performance to maximize ROI and business impact


What we’re looking for:

  • 8+ years of B2B marketing experience, ideally in Field, Channel, or Vertical Marketing
  • 3+ years’ experience managing and developing high-performing teams
  • Proven ability to convert marketing initiatives into measurable revenue outcomes
  • Strong project and budget management skills, with a hands-on, strategic mindset
  • Exceptional communication, leadership, and collaboration skills
  • Fluent in English; proficiency in additional European languages is a plus


Why this role:

  • Influence revenue and growth in high-potential markets
  • Work with strategic sales and marketing leaders across Europe
  • Competitive benefits including bonus, learning opportunities, and wellbeing programs


Interested? Contact Hannah Lyttle.

Candidatura e Ritorno (in fondo)