Director of Marketing Communications

Experteer Overview

As Director of Marketing Communications, you will orchestrate the hotel’s marketing and PR strategy from pre-opening brand development to ongoing digital and social campaigns. You will shape strong market positioning, drive media visibility, and ensure a cohesive brand identity across channels. You’ll lead the marketing team and collaborate with corporate stakeholders to maximize reach and direct bookings. This role offers the opportunity to influence a flagship luxury property from day one and craft its narrative in a competitive destination.

Retribuzione / Benefits

• Lead pre-opening and launch marketing and communications, including brand introduction, media engagement, campaigns and opening events
• Oversee brand identity for the hotel and outlets and related collateral
• Manage marketing and communications budget planning
• Coordinate annual advertising plan with MOHG advertising and media teams
• Design and execute PR strategy to position the hotel in local, national, and international media
• Develop relationships with MOHG’s international PR network and Corporate Communications
• Ensure regular media exposure across print, online, radio, and TV through proactive/reactive PR actions
• Manage Press Office: media relationships, press releases, media visits, press kit and photo library updates
• Develop, manage and monitor social media strategy; coordinate paid social campaigns with global digital marketing team
• Coordinate PPC, meta search, and email marketing with global team to boost direct digital bookings
• Plan and oversee photography and videography for assets used in media, digital, and collateral

Responsabilità

• Previous experience in a similar role within luxury hospitality, luxury retail, agency or marketing environment
• Effective time management, communication, and presentation skills
• Excellent verbal and written communication in Italian and English
• High proficiency in Word, Excel, and PowerPoint

Requisiti fondamentali

• Learning & Development programmes
• MOstay complimentary nights
• wellbeing and health benefits
• attractive room rates for you and family
• career growth in a global luxury group