DENZA After-Sales Community Specialist

About BYD
Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.
BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.
Key Responsibilities:

• Community Content Planning & Publishing
  

Develop and execute community content plans aligned with brand and business objectives
Create, localize, and publish engaging content (posts, announcements, campaigns, feature guides, etc.) within the APP community
Coordinate with regional and HQ teams to ensure content consistency and localization relevance

• Community Moderation & Quality Management
  

Review, moderate, and approve user generated content to ensure community guidelines and quality standards are met
Identify highquality posts and users, curate featured content, and promote positive community culture
Monitor community sentiment, trends, and user feedback, and provide actionable insights

• High-Value User Identification & Incubation
  

Identify potential KOLs / KOCs / super users within the community based on content quality, engagement, and influence
Design and implement user nurturing mechanisms (badges, privileges, recognition, campaigns, etc.)
Maintain long-term relationships with core users to strengthen loyalty and advocacy

• Community Feature Optimization & Setup
  

Participate in the design, optimization, and iteration of community functions and user journeys
Collect user feedback on community features and collaborate with product/UX teams to improve usability and engagement
Support new community sections, functions, or pilot programs during setup and rollout

• Data & Performance Tracking
  

Track and analyze key community metrics such as activity rate, content engagement, user growth, and retention
Prepare regular reports and optimization suggestions based on data and operational insights
Requirements:
Native or fluent local language, with good command of English (written and spoken)
2+ years of experience in community operations, content operations, social media, or digital marketing
Strong understanding of online communities, user behavior, and content ecosystems
Experience with APP-based communities, forums, or brand-owned platforms is a strong plus
Excellent content judgment and sensitivity to high-quality user-generated content
Strong communication, coordination, and execution skills
Data-driven mindset with the ability to translate insights into action
Nice to Have
Experience in automotive, technology, consumer electronics, or lifestyle brands
Familiarity with user growth strategies, KOC programs, or loyalty communities
Experience working in a cross-cultural or international organization
Location: Milan
Type of Employment: Full-time
Our goal is to build a zero-emission future that reconnects humanity with nature and a world of clean air. We are looking for talent to join this mission and make a positive impact in a diverse and dynamic world .