DENZA After-Sales Community Specialist
Descrizione dell'offerta
About BYD
Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team. BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.
Key Responsibilities
- Community Content Planning & Publishing
- Develop and execute community content plans aligned with brand and business objectives
- Create, localize, and publish engaging content (posts, announcements, campaigns, feature guides, etc.) within the APP community
- Coordinate with regional and HQ teams to ensure content consistency and localization relevance
- Community Moderation & Quality Management
- Review, moderate, and approve user generated content to ensure community guidelines and quality standards are met
- Identify highquality posts and users, curate featured content, and promote positive community culture
- Monitor community sentiment, trends, and user feedback, and provide actionable insights
- High-Value User Identification & Incubation
- Identify potential KOLs / KOCs / super users within the community based on content quality, engagement, and influence
- Design and implement user nurturing mechanisms (badges, privileges, recognition, campaigns, etc.)
- Maintain long‑term relationships with core users to strengthen loyalty and advocacy
- Community Feature Optimization & Setup
- Participate in the design, optimization, and iteration of community functions and user journeys
- Collect user feedback on community features and collaborate with product/UX teams to improve usability and engagement
- Support new community sections, functions, or pilot programs during setup and rollout
- Data & Performance Tracking
- Track and analyze key community metrics such as activity rate, content engagement, user growth, and retention
- Prepare regular reports and optimization suggestions based on data and operational insights
Requirements
- Native or fluent local language, with good command of English (written and spoken)
- 2+ years of experience in community operations, content operations, social media, or digital marketing
- Strong understanding of online communities, user behavior, and content ecosystems
- Experience with APP-based communities, forums, or brand-owned platforms is a strong plus
- Excellent content judgment and sensitivity to high-quality user-generated content
- Strong communication, coordination, and execution skills
- Data‑driven mindset with the ability to translate insights into action
Nice to Have
- Experience in automotive, technology, consumer electronics, or lifestyle brands
- Familiarity with user growth strategies, KOC programs, or loyalty communities
- Experience working in a cross‑cultural or international organization
Location: Milan
Type of Employment: Full‑time
Our goal is to build a zero‑emission future that reconnects humanity with nature and a world of clean air. We are looking for talent to join this mission and make a positive impact in a diverse and dynamic world .
#J-18808-Ljbffr