De'Longhi Brand Content Production Manager

Experteer Overview

As Creative Strategist, you bridge big ideas with fast, high-quality execution for the De'Longhi brand. You drive in-house content production and integrate Generative AI to scale creative output while preserving brand integrity. You collaborate across teams to transform digital storefronts (Amazon and global e-retail) into premium, conversion-focused experiences. This role combines craft with a scalable, data-informed approach to elevate brand storytelling and performance.

Retribuzione / Benefits

• Direct creative output and ensure premium visual language across in-house assets, from hero films to social snippets.
• Oversee copy and narrative localization to maintain tone across markets.
• Guard brand guidelines and push creative boundaries within the brand framework.
• Enhance Amazon and eCommerce presence, treating product pages as premium experiences.
• Lead conversion-focused, high-velocity eCommerce asset production and iterative optimization based on shopper data.
• Advance content automation by deploying Generative AI tools and developing prompt playbooks and compliance standards.
• Manage end-to-end production lifecycle for the De'Longhi brand, translating architecture into executable assets.

Responsabilità

• 5+ years in Creative Operations, Integrated Production, or Content Strategy
• Proven track record of delivering best-in-class eCommerce content and Amazon brand experiences
• Multi-disciplinary background in Art Direction and high-end photography/video shoots
• Expert-level knowledge of Generative AI tools and Digital Asset Management (DAM) systems
• Fluency in English; Italian or German highly advantageous