Content Specialist

Witailer supports brands and companies in growing their business on marketplaces by combining expertise in commerce, data analysis, and business intelligence.

Founded in 2017 as an innovative startup, Witailer is now a leading player in digital commerce strategy and in the management of major European and international marketplaces.

As part of Alkemy Group ecosystem of capabilities and within (Alkemy)+ - the Group’s brand that integrates creativity, design, media, and commerce - Witailer helps brands navigate the competitive landscape and define growth and consolidation strategies across marketplaces and retailer ecosystems, with a strong focus on Amazon but extending to a broader retail environment.

Through tailored strategies, proprietary software solutions, and dedicated marketing and advertising consulting services, Witailer enables brands to build a more effective, structured, and measurable presence in digital commerce.

We have an exciting opportunity to join the Content team at Witailer.

If you are passionate about e-commerce, digital content, and strategic optimization, this role offers the chance to make a direct impact on our clients’ brand performance. As our new Content Specialist, you will play a key role in coordinating both operational and strategic content activities, ensuring alignment between goals and deliverables.

You will also be responsible for upholding our quality standards and building a relationship based on trust with our clients.

The Role You Will Play

• Content Coordination and Optimization: You will oversee the execution of content-related tasks, ensuring quality, consistency, and adherence to SEO strategies that drive visibility and conversion.
• Strategic Support and Process Improvement: You will contribute to defining and refining workflows and processes, helping the team and the manager identify efficiency improvements and growth opportunities.
• Brand Positioning and Visibility: You will develop and implement effective content strategies that strengthen the positioning, voice, and conversion potential of leading multinational brands on Amazon and other marketplaces.
• Performance Analysis and Reporting: You will analyze project KPI and SEO performance data to identify trends, insights, and areas of improvement, connecting data analysis to strategic decisions.
• Team and Client Collaboration: You will act as a liaison between operational teams and project management, supporting communication with clients, prioritization of tasks, and troubleshooting challenges with a proactive and consultative approach.
• Knowledge Sharing and Quality Assurance: You will promote best practices and ensure high standards of delivery across content operations, contributing to a culture of continuous learning and improvement.

Requirements To excel in this role, we believe you should possess the following characteristics:

• Interpersonal and Communication Skills: Excellent communication abilities to collaborate with diverse stakeholders and support both internal and client-facing relationships.
• Fluency in Italian and English is required.
• Technical Skills: Strong understanding of SEO principles, content management systems, and data analysis tools (Excel, Office Suite).
• Experience with marketplace content optimization tools is a plus.
• Analytical Mindset: Ability to analyze performance metrics and KPIs, link data to actionable insights, and contribute to strategic recommendations.
• Autonomy and Organization: Proven ability to manage processes independently, monitor progress, and deliver on deadlines with accuracy and consistency in a dynamic environment.
• Initiative and Strategic Thinking: A proactive approach to identifying issues and proposing solutions, with the capacity to bridge operational execution and strategic objectives.
• Passion for E-commerce and Growth: Genuine interest in digital marketing, e-commerce, and technology, with the ambition to contribute to our clients’ success and the evolution of an innovative company.
• Objective of the Role Act as a connector between strategy and execution, ensuring workflow efficiency, content quality, and the professional growth of the project team — driving continuous improvement and measurable impact on brand performance.

• Minimum experience: 1–3 years
• Team: Content, Witailer
• Location: Milan

WHAT WE OFFER

At Alkemy , we are constantly committed to creating the best conditions for all our people to fully express their value and talent—and to feel that Alkemy is their home—regardless of gender, age, nationality, sexual orientation, or religious beliefs.

We have always been firmly convinced that an inclusive work environment that values diversity is not only a matter of principle but also a critical success factor for our business. We bring together people with diverse professional backgrounds and experiences under the same roof and continuously promote a culture of knowledge sharing and ongoing growth.

Excellence, Passion, Integrity, and Pragmatism are Alkemy’s core values. They are shared by all of us and guide us in fulfilling our mission.

Alkemy’s values define our identity and form the foundation of our organizational culture. They guide our behavior toward our people and our clients, shaping and continuously evolving our approach to business.

In accordance with the provisions of Legislative Decree No. 96/2026 on pay transparency, the Gross Annual Salary (RAL) envisaged for this position ranges between €23.000 and €28.000, determined on the basis of objective and gender-neutral criteria, taking into account the position level and the applicable Collective Bargaining Agreement (CCNL).

The determination of the specific compensation package, including any variable components (such as MBO bonuses) and additional benefits, will depend on the assessment of the candidate’s profile against the requirements of the position.

Candidates whose profiles are considered a match will be contacted within 20 days. Applications submitted without a complete CV attached will not be considered.

Candidates’ personal data will be processed in accordance with the Privacy Notice, which is always available on the Alkemy website .