Co-Founders - Sales Director and Digital Marketing Director

Co-Founders – Sales Director and Digital Marketing Director

ARIA Insoles

We are looking for two co‑founders with complementary skills so that we have all the expertise needed to develop the company.

• INTERNATIONAL SALES & BUSINESS DEVELOPER EXECUTIVE DIRECTOR – develop and manage the B2C channel (preferably with strong footwear experience).
• MARKETING & COMMUNICATION EXECUTIVE DIRECTOR – lead the B2C/D2C channel with deep e‑commerce expertise (preferably with experience in consumer goods/fashion/sport).

What the Company Is About

ARIA insoles was born in Italy after two years of research conducted by biomedical engineers with a clear goal: to reduce moisture and heat inside sports and professional footwear, such as hiking boots, work, or military shoes, which need to be worn for many hours a day. From this journey, a patented and unique technology in the world was born: the first truly actively breathable insoles. Thanks to a system of internal microchannels, ARIA insoles ventilate the shoes with every step, expelling moisture and keeping the foot dry and comfortable even in the most extreme conditions. Tests show a reduction of up to 50% in temperature and up to 80% in internal humidity , results that no traditional footwear or insole can match. Completely developed and produced in Italy, ARIA insoles combine engineering, ergonomics, and top‑quality materials. A single pair can be used in different shoes, transforming them all into super breathable footwear – from sports to leisure, from work to everyday life. Our goal is simple: to bring fresh air and well‑being to every shoe, one step at a time.

What Markets

Initially Italy and DACH. Afterward, as soon as we have enough “energy”, the other EU countries and US since in those geographies we have extended our patent.

• People who, for pleasure or duty, wear poorly ventilated shoes for many hours a day. (Pleasure: trekking, long‑distance running, etc.; Duty: military personnel, police officers, assembly line workers or construction workers, etc.).
• People suffering from plantar hyperhidrosis (5% of the world's population).
• Teenagers, as they have increased foot perspiration (high incidence of fungal and bacterial infections, smelly feet, ingrown toenails, etc.).

Status

• We have the product ready
• We have the patent in Europe and US
• We have established early relationships with independent shoes sales representatives in Italy, and they are starting to offer our product to their customers

Requirements for the Sales & Business Developer Executive Director

• At least 10 years of experience in the footwear and/or insoles industry
• At least 5 years of experience in internationalisation in the EU and US
• Master's degree in technical disciplines with MBA or Master's degree in economics

Requirements Marketing & Communication Executive Director

• At least 5 years of experience in B2B and/or D2C
• Operational experience on Amazon
• Master's degree in technical disciplines with MBA or Master's degree in economics

What We Offer

• Opportunity to be part of a unique and exciting journey, establishing this technology as the new standard for foot comfort in every shoe, and also demonstrating the ability to make the difference in:
• Sales Director – effectively developing the market in target countries and managing the company internationalisation process.
• MKT Director – developing and implementing the company's best and most efficient digital strategy.
• Opportunity to purchase additional shares at preferential terms.

Remuneration

• No fixed remuneration, only variable remuneration proportional to personal achievement
• Performance bonus linked to the company's overall results
• Assignment of shares in the company, upon achievement of predetermined targets

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