BSA | Marketing Specialist

Qualification:
LS | 2nd cycle university degree

Weekly Hours:
40

Posted: 5 February 2025

Position: BSA | Marketing Specialist

As a leading company in the cyber security sector for defense and public administration, negg Group is looking for a highly motivated and skilled Marketing Specialist to join our team and contribute to the definition and implementation of the company’s communication strategies.

Responsibilities:

Marketing strategy and planning:

• Monitor and analyse the performance of social media campaigns, providing regular reports to the marketing team and company management;
• Work closely with senior leadership to define and implement both short-term and long-term marketing objectives aligned with business goals;
• Manage and optimize digital marketing channels, including SEO, content marketing, and social media campaigns;
• Review and interpret consumer data to identify marketing strategies aimed at increasing brand awareness;

Content creation and brand management:

• Create press releases, blog articles, email campaigns, and social media updates;
• Ensure consistent brand communication across all channels, maintaining the company’s tone, style, and voice;
• Collaborate closely with the in-house design team to produce visual materials (infographics and marketing videos);
• Oversee the production of digital and print marketing materials, including brochures, newsletters, promotional videos, and more.

Requirements:

• Degree in Marketing & Communication;
• Proven experience as a Marketing Communications Specialist or similar role;
• Experience with WordPress;
• Proficiency with MS Office suite (Word, Excel, PowerPoint, etc.);
• In-depth knowledge of SEO and Google Analytics;
• Experience in creating and managing social media marketing campaigns;
• Excellent verbal and written communication skills in both Italian and English.

Location: HQ: Rome (city center) + Remote Working

Further information about the salary package will be provided during the selection process.

The interested candidates, of either sex, can send a detailed curriculum vitae, complete with photos and authorization for the processing of personal data (GDPR Regulation EU 2016/679).