Brand Specialist

Pharmanovia · Torino, Piemonte, Italia ·


Descrizione dell'offerta

Regional Brand Specialist - Southern Europe - Italian Speaking


About the Company

Pharmanovia is a rapidly expanding international pharmaceutical company with a portfolio of over 20 brands across more than 160 markets, and we aim to inspire pride and confidence in potential candidates.


Core Behaviours:

  • We act decisively without compromising on quality.
  • We keep our promises and deliver as promised.
  • We value our heritage while fostering an entrepreneurial spirit.
  • We reinvest in our future, our products, brands, and people.
  • We give back to our communities.


Since we started in 2013, we’ve grown year on year, delivering high-quality branded prescription medicines worldwide. We’re a diverse team of over 300 employees from 29 nationalities, operating globally from offices in the UK, Denmark, the Netherlands, Switzerland, the U.A.E., India, Singapore, Italy, Spain, and South Korea. We welcome international collaboration and growth.


About the Role

As a Brand Specialist supporting product launches in Southern Europe, you will focus on Italy and Spain, working closely with internal teams to foster a collaborative environment and ensure successful launches.


Responsibilities


Product Launch Support:

  • Act as the primary regional marketing lead for Italy and Spain, aligning global strategy with local market needs.
  • Plan and execute global product launches, contributing market insights and competitive intelligence to inform brand strategy.
  • Coordinate launch readiness activities to meet timelines and deliverables.
  • Represent local market needs in regional meetings.
  • Execute the tactical delivery, localisation, and execution of global brand plans across all channels.


Promotional Materials and Programs:

  • Adapt and localise promotional materials in line with global guidelines.
  • Develop local brand plans and support key tactical initiatives (e.g., sales tools, digital programs, events).
  • Validate key product messages for effective localisation.
  • Manage the asset approvals and compliance process in line with regulatory requirements (e.g., AIFA/EFPIA guidance).
  • Collaborate with external agencies to develop and print materials.


Sales Force Excellence:

  • Collaborate with General Managers and Commercial teams to implement local marketing strategies.
  • Develop training tools and assist with training presentations.
  • Ensure field teams are effectively equipped and serve as the primary point of contact for feedback and material requests.
  • Monitor material performance and share insights to support optimised execution.


Cross-Functional Collaboration:

  • Work closely with global marketing, medical affairs, market access, and regional commercial teams on a range of marketing projects.
  • Maintain high-level disease knowledge and credibility with physicians.
  • Attend local congresses and support KOL interactions in collaboration with Medical Affairs.
  • Communicate updates to Global Marketing and share best practices with other brand managers.


Qualifications

  • Bachelor’s degree in a relevant field (e.g., life sciences, business, marketing); advanced degree preferred.
  • Minimum 3 years of experience in commercial functions, with 1-3 years in an EU operational marketing role.
  • Proven competence in various marketing activities, including traditional and digital.
  • Experience in submitting compliant promotional materials to AIFA.
  • Basic understanding of medical aspects in the therapeutic area, with a willingness to gain in-depth expertise.
  • Professional level in English (oral and written).
  • Professional level in Italian and/or Spanish
  • We would welcome anyone based in Italy, Spain, or the UK.
  • Excellent user of Microsoft Office (Word, Excel, PowerPoint).


Why Join Us?

At Pharmanovia, you will join a global speciality pharma company that values quality and offers clear career paths, training, and international mobility to support your professional growth.


Ready to make an impact? Apply now for more information.


Equal Opportunity Statement:

We are committed to diversity and inclusivity in our hiring practices.

Candidatura e Ritorno (in fondo)