Amazon Eu Retail Media Activation Specialist Intern

Position Title: Amazon EU Retail Media Activation Specialist Intern

Location: Vimercate, Italy

Hybrid: 3 days in the office, 2 days remote

Employment: Internship, 6 months - Full Time

Come build your career.

Come Make the World With Us It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of 53,000+ professionals in 60 countries who are making their mark on some of the world’s most beloved brands, including DEWALT, FACOM, STANLEY, BLACK+DECKER and more.

Job overview

As the Amazon EU Retail Media Specialist Intern at Stanley Black & Decker, you’ll be part of the EMEA-ANZ eCommerce team located across the region. You’ll support our Retail Media Manager in executing advertising campaigns to drive sales and increase brand visibility on Amazon’s retail platform. You will work closely with internal teams and external partners to optimize advertising, oversee campaign planning and execution and analyze campaign performance. This role requires an understanding of the ecommerce advertising ecosystem, analytical skills, and the ability to thrive in a fast-paced environment.

What You’ll Do

You'll support the conversion effort by:

· Assisting the Retail Manager in managing relationships with the media agency and Amazon Ads.

· Helping to implement the advertising plan (paid media strategy execution) across Europe to promote our products and brands on Amazon’s retail platform.

· Collaborating with eTrade Marketing Managers to ensure the European media plan is effectively implemented in local markets, bringing our products and offers to life.

· Monitoring the main Sponsored Ads and DSP campaigns Key Performance Metrics.

· Conducting keyword research and audience analysis to help optimize campaign targeting.

· Providing regular reports and insights to stakeholders, highlighting key trends, successes, and opportunities for optimization.

You’re The Right Fit If:

· You hold (or are pursuing) a university degree (Bachelor’s or Master’s) in marketing, advertising, business, or a related field.

· You have some experience or are passionate about the eCommerce and digital marketing industry.

· You have a basic understanding of media marketplace dynamics.

· Experience with advertising analytics tools (e.G., Amazon Advertising Console, Excel) and data visualization tools (e.G., Power BI) is a plus.

· You have excellent communication, presentation, and interpersonal skills, and can collaborate effectively with internal and external stakeholders.

· You are fluent in business English.

Who You Are

You always strive to do a good job…but wouldn’t it be great if you could do your job and make a world of good? You care about quality at every level. You love to learn and grow and be acknowledged for

your valuable contributions. You’re not intimidated by innovation;
in fact, you embrace it. Additionally, you possess:

· A doer mentality couple with the drive to get things done.

· Team spirit & strong interpersonal skills.

· Analytical & perfectionist tendencies.

· A robust sense of ownership and the ability to manage multiple projects simultaneously while keeping focus on the key priorities.

· A taste for challenge.

What’s more, you’ll get that pride that comes from empowering makers, doers, protectors, and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!